
Dion DuPree
CEO
Leads sales and client relationships. Spent years solving operational problems through technology before building SmartLever to bring that to field service.
Field service businesses keep our infrastructure running. The companies that show up when something breaks are some of the hardest working operators in the country and most of them built what they have from the ground up.
Nobody plans for the back office. It accumulates. The owner keeps doing manual work that should have been handled years ago, and the business keeps growing anyway. The operators pulling ahead in the same trade are often the ones who stopped guessing where margin was slipping.
Your field service software records what happened on each job. It does not give you a clear read on profitability across the parts of the business that actually drive margin. When you cannot see those numbers in one place, every fix is a hunch. A competitor in your trade may already be running a tighter back office while you are still doing the work by hand.
We built SmartLever to change that. We build custom dashboards that show your current profitability metrics across the important parts of your business. Then we build and operate AI automations to improve those numbers. That is how operators pull ahead of competitors in their trade and beat industry averages where it affects margin, without adding office headcount. Our background is in enterprise software and AI. We brought that to field service because the people doing this work deserved a back office that keeps up with the field.
A technically capable, business-minded team changing how field service back offices run, backed by a platform we built to deliver outcomes for our clients.

CEO
Leads sales and client relationships. Spent years solving operational problems through technology before building SmartLever to bring that to field service.

COO
Runs business operations and client onboarding. Makes sure dashboards are scoped, integrations are connected, and automations are live on the platform before your team takes over day to day.

CTO
Built the SmartLever platform from the ground up. AI engineer with hands-on experience shipping production automation systems.
SmartLever is built on a few convictions about how field service businesses grow without adding office headcount.
A business that runs on the owner's personal capacity has a ceiling. It should not take someone working nights to keep the operation together.
Most owners make decisions based on what they think is happening in their business. The ones that grow fastest can see exactly where profitability is walking out the door.
When the owner is the backstop for everything the back office misses, the business can only grow as fast as one person can run.